Caramel revels in easy separates and clothes which exude an understated sense of luxury. Relaxed fits are very much at the core of the brand and a seasonal offering of sweatshirt jersey pieces, drop waist dresses, and effortless knitwear is always high on the style agenda. Read more
Caramel was founded in 1999 by Eva Karayiannis and is a British brand which designs modern, understated, luxury womenswear, childrenswear and homewares. She is a designer with a strong vision and immense passion who set out to challenge traditional limited perceptions of childrenswear.
As a child, Eva was always drawn to children’s clothes. “I loved their proportions, the intimacy and detail. I would dress my dollies all day long or be designing for them on paper. I was dressing them until I was twelve and then I was designing for me. I sat in on the fittings that my mother had as many of her clothes were made to measure.”
For Eva had observed that children either had to wear mass produced clothes, or expensive glitzy items which were often impractical or anachronistic or both – none of which is what childhood is about. Despite any official design training she started to create childrenswear that was steeped in modern British design employing an abundance of home grown craftsmanship.
Her upbringing in Greece has also inspired her along with frequent travels to Japan, America and Europe. Today her idiosyncratic vision has spawned a burgeoning life style brand sold from 10 stores worldwide including shops in Tokyo and New York and available in over 100 independent retailers. Read less