Caramel offers a beautifully curated edit of jewellery by niche, under the radar designers (Cooperative of Creation and Rusty thought) who design understated pieces which complement the label’s signature aesthetic of sophisticated tailoring and relax, loose silhouettes. Read more
A modern success story, Caramel was created by Eva Karayiannis, a former lawyer in 1999, a designer with a strong vision and immense passion. The label was originally conceived to challenge traditional, limited perceptions of childrenswear.
The label’s strong, distinctive aesthetic of strong silhouettes which balance the classic and contemporary continues to flourish each season. Today Caramel is a British brand which also designs and distributes luxury womenswear and more recently homewares.
Caramel believes in understated luxury, employing only the finest quality materials and an enormous attention to detail. Each season Eva Karayiannis produces a collection of modern classics, creating an easily identifiable brand aesthetic from a combination of heritage fabrics, an unflinching way with colour and finely honed silhouettes.
“I don’t like the ethics of cheap, throw away fashion and felt there was a gap between the high street and expensive, high end –fashion. No one needs hundreds of clothes, in their wardrobe yet I felt that many women were looking for easy –to-wear pieces that could be styled up or down, that fit different body shapes and which will appeal to all ages.”
Eva Karayiannis has allowed women to stamp their own indelible mark on clothes which look every bit as modern as they feel considered, uncomplicated and luxurious.
Sold in 10 stores globally and stocked in over 100 independent retailers, Caramel is also available online and can be shipped worldwide. Making life a bit easier for busy consumers, Caramel offers a free, personalised styling service for those looking for a wardrobe overhaul, holiday outfits, and gifts for family and friends. Read less